The Make BIG Happen Summit is CEO Coaching International’s yearly flagship event; a world-class conference in Miami Beach, Florida attended by hundreds of CEOs & executives. For 3 years, I led the Summit art direction, produced environmental design as well as promotional and marketing materials across the full spectrum of media and channels. I was trusted to create a unique show identity each year, ensuring each event was memorable and unique. I worked closely with the Fontainebleau Hotel and live-events production company PRA for execution, production and approval of onsite creative.